What is the purpose of the Brightening Vitamin C Serum?

The serum is designed for complex anti-aging care: it brightens skin tone, evens out texture, reduces wrinkles and pigmentation, stimulates collagen synthesis, and increases skin elasticity. The powerful formula provides deep nourishment and a radiant appearance.

When is the best time to use a vitamin C serum — morning or evening?

The serum can be used both in the morning and in the evening. In the morning, it protects the skin from free radicals and enhances the effectiveness of other skincare products, and in the evening, it stimulates skin regeneration during sleep.

Can a Brightening Vitamin C Serum be combined with other active ingredients like retinol or acids?

Combination with acids or retinol is only possible with the gradual introduction of active ingredients into your skincare routine and in the absence of individual skin reactions. For sensitive skin, it is recommended not to combine these active ingredients in one routine. Optimal: use vitamin C in the morning, retinol or acids in the evening.

New

Brightening Vitamin C Serum Next Gen Photo 1

Brightening Vitamin C Serum Next-Gen

Super concentrated serum with vitamin C

30 ML

145.00 $

Quantity:

It is better value to get a set

Next-Gen Hollywood Radiance Set

302.00 $

New

Brightening Vitamin C Serum Next-Gen

Name: Brightening Vitamin C Serum Next-Gen
Brand: Instytutum
SKU: INS0237-US
Price: 145 USD
Availability: InStock

Super concentrated serum with vitamin C

30 ML

145.00 $

Quantity:

It is better value to get a set

Next-Gen Hollywood Radiance Set

302.00 $

Multisynergy of 5 components

Skin firmness

Reduces pigmentation

Deep nourishment

Brightening Vitamin C Serum — a super-concentrated serum combining five synergistic actives for visible skin transformation. Next-Gen serum with INSIDE & OUT Technology - a scientifically grounded active-synergy technology that works on three levels: cellular, tissue, and surface.The combination of 15% Vitamin C (THD), 3% Niacinamide, Tripeptide-5, four types of Hyaluronic Acid, and Vitamin E delivers powerful results.

Why choose it?

Synergy of 5 powerful actives — enhances anti-aging, elasticity, nourishment, tone brightening, and reduces pigmentation.
Smart delivery system — formula uses two types of Vitamin C transporters (SVCT & GLUT) for effective cellular penetration.
Lightweight texture — instantly absorbed, non-sticky.
Safe for sensitive skin — suitable for long-term use.

Results: Skin becomes firm, elastic, radiant, and even-toned.

This serum is ideal if you:

Have pigmentation, post-acne marks, or uneven skin tone.
Are looking for a powerful anti-aging effect.
Notice reduced skin firmness and dullness.
Need deep nourishment.

Multisynergy of 5 components

Skin firmness

Reduces pigmentation

Deep nourishment

This serum is ideal if you:

Have pigmentation, post-acne marks, or uneven skin tone.
Are looking for a powerful anti-aging effect.
Notice reduced skin firmness and dullness.
Need deep nourishment.

Why choose it?

Synergy of 5 powerful actives — enhances anti-aging, elasticity, nourishment, tone brightening, and reduces pigmentation.
Smart delivery system — formula uses two types of Vitamin C transporters (SVCT & GLUT) for effective cellular penetration.
Lightweight texture — instantly absorbed, non-sticky.
Safe for sensitive skin — suitable for long-term use.

Results: Skin becomes firm, elastic, radiant, and even-toned.

This serum is ideal if you:

Have pigmentation, post-acne marks, or uneven skin tone.
Are looking for a powerful anti-aging effect.
Notice reduced skin firmness and dullness.
Need deep nourishment.

Why choose it?

Synergy of 5 powerful actives — enhances anti-aging, elasticity, nourishment, tone brightening, and reduces pigmentation.
Smart delivery system — formula uses two types of Vitamin C transporters (SVCT & GLUT) for effective cellular penetration.
Lightweight texture — instantly absorbed, non-sticky.
Safe for sensitive skin — suitable for long-term use.

Results: Skin becomes firm, elastic, radiant, and even-toned.

If you are pregnant or breastfeeding, consult your doctor before using Brightening Vitamin C Serum.

If an adverse reaction occurs, discontinue use of the active product for 2–5 days, then reintroduce it gradually. If you plan to use acids and retinol together, start with acids (2–3 times per week); after 10–14 days, if no irritation occurs, add retinoid-based products.

Store the product at room temperature (up to +25 °C) in a dry place, protected from direct sunlight.

If you are pregnant or breastfeeding, consult your doctor before using Brightening Vitamin C Serum.

Store the product at room temperature (up to +25 °C) in a dry place, protected from direct sunlight.

During sunny periods, always apply SPF50 every morning before going outdoors. In the evening, complete your routine without SPF products.

Products containing acids and retinoids may cause temporary redness or irritation — this is an individual skin response.

INSTYTUTUM formulas contain a high concentration of active ingredients. To minimize the risk of irritation, introduce new products gradually, starting with 2–3 times per week.

Recommendations are based on the use of products within the INSTYTUTUM range. Combining with products from other brands may increase sensitivity and lead to unpredictable reactions.

When starting products with active ingredients such as retinol, acids, or vitamin C, the skin may temporarily react with breakouts, flaking, or irritation; this is a purging phase that indicates the activation of cellular renewal and detoxification. It typically appears 2–3 weeks after starting actives and can last up to 9–10 weeks, so it is important not to drastically change your routine and to allow the skin time to adapt. If your skin condition significantly worsens and the reaction does not subside, consult a dermatologist or skincare professional.

Components

Vitamin C (15% THD) — ultra-stable, fat-soluble, and highly potent form of Vitamin C in the optimal concentration; effectively improves skin appearance without irritation.

3% Niacinamide — synergizes with Vitamin C to inhibit tyrosinase, reduce inflammation, stimulate ceramide synthesis, and strengthen the skin barrier, resulting in less pigmentation and sensitivity.

2,5% Tripeptide-5 — stimulates collagen synthesis alongside Vitamin C; enhances skin firmness and smooths wrinkles.

2% Multimolecular hyaluronic acid complex and 3% Squalane — synergizes with Vitamin C to provide deep hydration across skin layers and create a hydro-lipid barrier that prevents moisture loss, leaving skin hydrated and elastic.

Vitamin E — potentiates the effect of Vitamin C fourfold, protects against photoaging, and gives the skin a healthy, radiant glow.

Bark extract and oleanolic acid — reduce excess sebum, tighten pores, and prevent inflammation.

WATER (AQUA), TETRAHEXYLDECYL ASCORBATE, PROPYL-HEPTYL CAPRYLATE, GLYCERIN, PENTYLENE GLYCOL, DICAPRYLYL ETHER, NIACINAMIDE, SQUALANE, BUTYLENE GLYCOL, SUCROSE POLYSTEARATE, UNDECANE, CETEARYL ALCOHOL, DISODIUM CETEARYL SULFOSUCCINATE, PHENOXYETHANOL, TRIDECANE, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, CETYL PALMITATE, ALCOHOL, TOCOPHEROL, XANTHAN GUM, CITRIC ACID, DISODIUM EDTA, ENANTIA CHLORANTHA BARK EXTRACT, ETHYLHEXYLGLYCERIN, GLYCERYL CITRATE/LACTATE/LINOLEATE/OLEATE, POLYGLYCERYL-2 OLEATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, SODIUM ACE-TYLATED HYALURONATE, SODIUM HYALURONATE, SODIUM HYALURONATE CROSSPOLYMER, ASCORBYL PALMITATE, HYDROLYZED SODIUM HYALURONATE, PALMITOYL TRIPEPTIDE-5, ASCORBIC ACID, OLEANOLIC ACID, DIMETHYLMETHOXY CHROMANOL.

Components

Vitamin C (15% THD) — ultra-stable, fat-soluble, and highly potent form of Vitamin C in the optimal concentration; effectively improves skin appearance without irritation.

3% Niacinamide — synergizes with Vitamin C to inhibit tyrosinase, reduce inflammation, stimulate ceramide synthesis, and strengthen the skin barrier, resulting in less pigmentation and sensitivity.

2,5% Tripeptide-5 — stimulates collagen synthesis alongside Vitamin C; enhances skin firmness and smooths wrinkles.

Vitamin E — potentiates the effect of Vitamin C fourfold, protects against photoaging, and gives the skin a healthy, radiant glow.

Bark extract and oleanolic acid — reduce excess sebum, tighten pores, and prevent inflammation.

Multisynergy of 5 components

Skin firmness

Reduces pigmentation

Deep nourishment

This serum is ideal if you:

Have pigmentation, post-acne marks, or uneven skin tone.
Are looking for a powerful anti-aging effect.
Notice reduced skin firmness and dullness.
Need deep nourishment.

Why choose it?

Synergy of 5 powerful actives — enhances anti-aging, elasticity, nourishment, tone brightening, and reduces pigmentation.
Smart delivery system — formula uses two types of Vitamin C transporters (SVCT & GLUT) for effective cellular penetration.
Lightweight texture — instantly absorbed, non-sticky.
Safe for sensitive skin — suitable for long-term use.

Results: Skin becomes firm, elastic, radiant, and even-toned.

Components

Vitamin C (15% THD) — ultra-stable, fat-soluble, and highly potent form of Vitamin C in the optimal concentration; effectively improves skin appearance without irritation.

3% Niacinamide — synergizes with Vitamin C to inhibit tyrosinase, reduce inflammation, stimulate ceramide synthesis, and strengthen the skin barrier, resulting in less pigmentation and sensitivity.

2,5% Tripeptide-5 — stimulates collagen synthesis alongside Vitamin C; enhances skin firmness and smooths wrinkles.

Vitamin E — potentiates the effect of Vitamin C fourfold, protects against photoaging, and gives the skin a healthy, radiant glow.

Bark extract and oleanolic acid — reduce excess sebum, tighten pores, and prevent inflammation.

Components

Vitamin C (15% THD) — ultra-stable, fat-soluble, and highly potent form of Vitamin C in the optimal concentration; effectively improves skin appearance without irritation.

3% Niacinamide — synergizes with Vitamin C to inhibit tyrosinase, reduce inflammation, stimulate ceramide synthesis, and strengthen the skin barrier, resulting in less pigmentation and sensitivity.

2,5% Tripeptide-5 — stimulates collagen synthesis alongside Vitamin C; enhances skin firmness and smooths wrinkles.

Vitamin E — potentiates the effect of Vitamin C fourfold, protects against photoaging, and gives the skin a healthy, radiant glow.

Bark extract and oleanolic acid — reduce excess sebum, tighten pores, and prevent inflammation.

Components

Vitamin C (15% THD) — ultra-stable, fat-soluble, and highly potent form of Vitamin C in the optimal concentration; effectively improves skin appearance without irritation.

3% Niacinamide — synergizes with Vitamin C to inhibit tyrosinase, reduce inflammation, stimulate ceramide synthesis, and strengthen the skin barrier, resulting in less pigmentation and sensitivity.

2,5% Tripeptide-5 — stimulates collagen synthesis alongside Vitamin C; enhances skin firmness and smooths wrinkles.

Vitamin E — potentiates the effect of Vitamin C fourfold, protects against photoaging, and gives the skin a healthy, radiant glow.

Bark extract and oleanolic acid — reduce excess sebum, tighten pores, and prevent inflammation.

Transformation with INSTYTUTUM

AFTER

BEFORE

Problem: Age-related changes

Result: Visible wrinkles reduction, increased skin elasticity and radiance

According to SENSE study. Visible wrinkles reduction, increased skin elasticity and radiance after 30 days of using Brightening Vitamin C Serum. Photos are not edited.

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